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Tag: "branding strategy"

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Personal Brand or Business Brand? What’s Your Call?
Branding Informational

Personal Brand or Business Brand? What’s Your Call?

August 11, 2025 - by Riofos SEO

Here’s the million-rupee question–should you be the star or should your company shine? Plot twist—the answer isn’t what you think. A business name carries value and reputation, and so does the one running it. So, when you start…

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Your Logo: The Secret Weapon for Brand Domination!
Digital Marketing Informational

Your Logo: The Secret Weapon for Brand Domination!

July 7, 2025 - by Riofos SEO

Let’s start with a fun scenario, you have 10k to spend on a pair of shoes, now would you buy a pair or Nike or any other brand or a random pair from any store. The answer is…

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How to Design a Logo That Makes Your Brand Values Shine?
Digital Marketing

How to Design a Logo That Makes Your Brand Values Shine?

July 5, 2025 - by Riofos SEO

Did you know that CitiBank spent $1.5 million to Paula Scher from Pentagram to create their logo (source)? Isn’t that crazy? Maybe a little, but if you understand the impact logos have on your brand, you might just…

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